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15 REASONS WHY YOU SHOULD MIGRATE TO SHOPIFY PLUS
According to the Deloitte 2022 Retail Industry Outlook, up to 67% of businesses acknowledge that the eCommerce platform is their top investment priority due to issues they face with deploying outdated platforms.
Plus, a survey by Digital Commerce 360 revealed that about 27% of businesses are trying to switch their eCommerce platforms despite the associated costs.
Among the myriad of leading platforms today, Shopify Plus stands out as a perfect choice for businesses when deciding to re-platform.
This article will show you 15 reasons why you should migrate to Shopify Plus. Why the platform gains the attention of business leaders and how it can be the key to your development and success in today’s eCommerce landscape.
What is Shopify Plus?
It is a premium solution of the popular eCommerce platform – Shopify. This version is specifically designed to meet the needs of large businesses with a high investment budget for eCommerce.
It offers flexibility, scalability, and integration, not only helping efficiently build and run an eCommerce website but also providing advanced tools and features to optimize the customer shopping experience.
Why Re-platforming to Shopify Plus?
Here are 15 notable advantages that the platform offers for your business growth, laying the groundwork for you to consider migrating to Shopify Plus.
Intuitive Interface
The dashboard interface is designed to be intuitive and user-friendly, catering to end-users and administrators who directly manage the Shopify store. The intuitive interface allows you to concentrate on developing business strategies and enhancing the customer experience, minimizing the learning curve on how to use the system.
Easy-to-Estimate Costs
The second reason to migrate to Shopify Plus is the transparency in estimating and managing deployment costs. Typically, when using this platform, you may consider platform fees, transaction fees, app and add-on fees.
- Platform fee: Starting at $2000/month and increasing based on revenue
- Transaction fee: 0.15% when employing third-party payment gateways, with no charge when using Shopify Payments.
- App and add-on fee: These vary depending on the number of apps and extensions you use, ranging from a few dollars to several hundred dollars per month.
The Shopify Plus pricing system is clear and understandable, helping you know all the fees you need to pay monthly. This helps financial planning, avoiding unexpected fees during the deployment process.
Plus, if you partner with highly specialized technical development teams like SECOMM, we’ll conduct a detailed analysis and propose a phased deployment plan for the Shopify Plus eCommerce website. This approach allows you to gain clarity on how your system will be deployed at each stage, facilitating easy adjustments and flexible optimization of financial resources.
Automation
Another advantage of Shopify Plus is the automation feature. The platform provides two exclusive tools to help you facilitate this process: Shopify Flow and LaunchPad.
- Shopify Flow: A comprehensive automation tool that addresses various aspects of the Shopify Plus store. You can create automated rules to handle tasks such as automatic order identification and categorization, automated email sending, and automatic inventory updates.
- Shopify Launchpad: A tool for managing and coordinating significant events, from product launches to major promotional campaigns. You can automate tasks such as changing product prices, managing website content, and even opening/closing the Shopify Plus store based on preset schedules.
These automation tools help enhance efficiency and save time by streamlining various processes, allowing you to focus on strategic aspects of your operations.
Omnichannel
Shopify Plus allows you to reach a broader audience through various sales channels, spanning from offline to online, including leveraging social media for sales and implementing B2B business models.
Plus, you can integrate the Shopify POS solution into their offline stores to offer services such as BOPIS (Buy Online, Pick Up In-Store) and BORIS (Buy Online, Return In-Store). This allows customers to shop in the manner that suits them, combining both online and in-store shopping experiences.
Global Selling
In 2021, Shopify introduced a comprehensive cross-border selling solution called Shopify Markets. With Shopify Markets, you can easily customize their stores for each specific target market. This includes setting prices, languages, payment methods, and delivery options to align with the preferences of local customers.
Flexible Customization
The robust customization is another reason for businesses to switch to Shopify Plus. This platform allows you to freely customize from the frontend to the backend without being constrained by any limits. In particular, you can easily customize the backend with Shopify Functions and Function APIs. Some use cases for Shopify Functions include:
- Customizing discounts
- Customizing the shopping cart and checkout
- Customizing payment options
- Customizing order fulfillment and delivery
Extensive App Store
With the popularity of Shopify and Shopify Plus globally, it’s not surprising that Shopify owns a host of useful applications, some of which are specifically developed for businesses deploying Shopify Plus. Moreover, the ‘Plus’ provides diverse documentation and resources (Shopify Plus Certified App Program) for developers to create applications and extensions, contributing to the vast ecosystem of Shopify applications.
Rich Integration with Third Parties
Beyond integrating with solutions within Shopify, you can also integrate with third-party systems such as:
- Management software: ERP, CRM, PIM
- Social media platforms: Facebook, Instagram, Snapchat, Twitter, Pinterest
- Online marketplace: Amazon, Walmart, Ebay, Etsy
- Payment systems: Apple Pay, PayPal, Google Pay
High Performance and stability
Shopify’s cloud infrastructure can cater to over 600,000 merchants and process speeds of up to 80,000 requests per second during peak periods. This system is built on a dedicated server cluster running Docker and utilizes Rails applications, alongside integrated additional features based on the AWS platform.
Therefore, Shopify Plus can provide powerful processing speed not only for the website but also during the checkout process. It can handle a massive number of visits while maintaining speed and ensuring a positive customer experience, processing over 10,000 orders per minute.
With unlimited bandwidth and flexible infrastructure, Shopify Plus can effortlessly scale to manage increased traffic during peak shopping seasons such as Black Friday, Cyber Monday, and Christmas. This enables you to handle high volumes of customers during peak times without concerns about technical issues or website disruptions.
Deploy Headless Commerce
The flexible customization of Shopify Plus also extends to providing maximum support for deploying Headless Commerce. Moreover, in 2021, the platform introduced the Hydrogen solution – an outstanding tech stack that can meet the highest requirements for building a Headless Commerce system.
Deploy Composable Commerce
As the demand for flexibility and scalability continues to rise, alongside Headless Commerce, large businesses worldwide are increasingly focusing on the Composable Commerce model. Fortunately, Shopify is keenly attuned to customer needs and has recently introduced the Commerce Components by Shopify solution in early 2023.
As of the time of writing, Shopify stands as the first SaaS platform to provide a tech stack that can address nearly all the development needs of Composable Commerce.
Quick to Go-live Process
While you may require considerable time to tailor your Shopify Plus store to your specific needs, the nature of SaaS ensures that the go-live process for Shopify Plus remains quicker compared to open-source platforms like Magento.
On average, the deployment and go-live time for the Shopify Plus platform is around 2-5 months, whereas with Magento, businesses take from 6-12 months to deploy and go live.
High Security
Shopify Plus provides a range of security measures and features to ensure that business data, customer information, and payment transactions are safeguarded to the highest extent possible. This includes:
- Compliance with 6 types of PCI standards (Payment Card Industry).
- Implementation of the highest level of data encryption.
- Provision of tools to detect potentially fraudulent transactions.
- Automated verification and adjustment of payment information to ensure actual transactions match payment profiles.
- Automatic data backups.
- Protection against Bot and DDoS attacks.
24/7 Customer Support
Similar to other eCommerce platforms, Shopify Plus provides businesses with 24/7 support through hotlines, emails, and video calls in various languages. Additionally, this platform offers instructional materials, API documentation, and the Shopify Plus Merchant Success program where businesses can access:
- Shopify Plus Academy
- Exclusive events and workshops
- Shopify Experts & Shopify Plus Partners
User-friendly ecosystem
Shopify Plus has a vast and diverse user ecosystem, including businesses, developers, and marketing experts. With numerous leading global businesses choosing Shopify Plus as a key tool to drive their growth and success, it is undoubtedly a testament to the excellence of this platform.
Renowned names such as Gymshark, Glossier, MZ Wallace, and Emma Bridgewater have leveraged the power of Shopify Plus to create customized shopping experiences, expand sales volumes, and reach a broader customer base. Their presence has added another reason encouraging you to switch to Shopify Plus.
Ready to migrate to Shopify Plus?
With flexible customization, scalability, and support from a reliable team of experts, the decision to deploy eCommerce with Shopify Plus or migrate from another platform to Shopify Plus has been right for sustained and competitive growth in the eCommerce landscape.
Contact SECOMM or call the hotline at 028 7108 9908 for advice and support to swiftly and effectively switch to Shopify Plus.
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SHOPIFY COMMERCE COMPONENTS: ALL YOU NEED TO KNOW IN 2024
Today, with the growing demand for flexible and scalable eCommerce system development, large-sized businesses turn their attention to solutions like Headless, Microservices, and Composable Commerce. The Composable approach will allow you to integrate independent components to tailor and enhance the eCommerce experience.
Knowing this insight, Shopify has unveiled the Commerce Components solution, offering you — as a large-sized business — the most straightforward approach to deploying Composable Commerce.
Learn more: What is Composable Commerce?
What are Commerce Components?
Commerce Components is an innovative tech stack designed for large businesses. Rather than introducing new features, the company has transformed its infrastructure into modular components that can be combined to build and customize adaptable eCommerce websites. This means you can select components based on your deployment needs and seamlessly integrate them into your existing tech stack using flexible and unlimited API connections, ensuring a smooth customer experience across all devices.
“We’ve always approached innovation by anticipating what retailers need and then providing those solutions,” said Harley Finkelstein, president of Shopify. “Commerce Components opens our infrastructure so enterprise retailers don’t have to waste time, engineering power and money building critical foundations it has already perfected, and instead frees them up to customize, differentiate and scale”
Commerce Components by Category
The solution offers six main categories including over 30 components, allowing you to build a tailored solution that aligns with your needs.
- Storefront: Build custom storefronts using any framework, API, and hosting.
- Cart & Checkout: Optimize the shopping cart and checkout process using APIs and additional utilities.
- Core Commerce: Create products with various data models through APIs.
- Data & Compliance: Provide solutions for leveraging customer insights to boost sales while managing and securing customer privacy data.
- Shipping & Logistics: Offer OMS and IMS solutions to streamline logistics processes.
- Omnichannel: Manage and sell across multiple channels, from POS and eCommerce platforms to social media and chat applications.
What is the difference between Commerce Components and Shopify Plus?
Although both ‘Plus’ and Components are enterprise eCommerce solutions, they differ in several aspects:
- Operations: ‘Plus’ is an all-in-one eCommerce platform, providing numerous advanced features and seamless integrations with third parties. On the other hand, the new tech stack is a collection of components for you to integrate into your existing technology stack, aiming to create and deliver a customized and seamless experience for customers.
- License fee: While ‘Plus’ charges a platform fee starting at $2000 per month, along with transaction and credit card fees, Components charges based on the level of usage of the components, with fees decreasing as more components are utilized.
- Features: ‘Plus’ offers many features and regularly provides updates and feature enhancements, with the latest being Shopify Edition ’23. In contrast, Components, as a new tech stack, provides unlimited API connections, increased product attribute limits, integration with new third-party technology solutions, and enhanced transaction processing capability of up to 40,000 payments per minute per store.
- Customer support: ‘Plus’ businesses can seek guidance and support during deployment through the Merchant Success Program. Components, on the other hand, provides businesses with access to Shopify Professional Services.
Benefits of using Commerce Components
- Flexible Modular Architecture
If you don’t prefer to deploy pre-packaged eCommerce platforms. Composable architecture is the ideal choice. It allows you to select and purchase components based on your needs, integrate them into your existing systems, and customize them.
With its modular architecture, the tech stack provides unlimited API connections, meaning there is no limit to the number of components and add-ons that you can use to build your tech stack.
Moreover, since components are entirely independent, you can add, remove, and modify components without affecting the entire system.
- Cost Optimization
Commerce Components employs a pricing model structured around the level and quantity of components used. This means you only pay for the components you require. Furthermore, as you acquire and utilize more components, you’ll benefit from increasingly significant discounts.
Additionally, the annual payment structure of Components helps you facilitate precise cost predictions.
Brands using Commerce Components
Since its inception, the platform has proudly highlighted the trust and adoption of its solution by major global businesses. Notable among these are Glossier, JB Hi-Fi, Coty, Steve Madden, Spanx, and Staples.
Leading U.S. toy brand Mattel is one of the first enterprises to successfully implement this technology solution. Sven Gerjets, Mattel’s CTO, said in a statement.
“We first worked with Shopify on a project called Mattel Creations, a platform for creators to reimagine the most iconic toys in the world. Creations empowered Mattel to move quickly, meet our customers where they are, and most importantly leverage its infrastructure to scale globally. It was hugely successful, and we’re excited to transform our brand offerings using Commerce Components.”
The trust placed by Mattel and other industry leaders forms a solid basis for expecting the ongoing success of this new solution, extending its impact not only within the U.S. market but also on a global scale.
Final Thoughts
In the past, large businesses often favored open-source platforms like Magento or Salesforce due to their customizable and flexible expansion capabilities. However, in today’s landscape, SaaS platforms, particularly Shopify, offer innovative solutions for developing Composable or Headless Commerce.
In 2021, the company launched the Hydrogen + Oxygen solution to enhance Headless Commerce development. Continuing this trend into early 2023, they once again surprise the industry with Commerce Components, designed for deploying Composable Commerce.
This move highlights its commitment to anticipating and responding to customer needs, earning the trust of large enterprises in the face of competitive rivals.
Reach out or call the SECOMM hotline at 028 7108 9908 for a more in-depth understanding of Commerce Components by Shopify and to explore the implementation of Headless Commerce or Composable Commerce.
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