The 10 Best Magento ECommerce Websites In Australia

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Magento is one of the most popular platforms today, allowing businesses in every industry to build customized eCommerce websites. In Australia, Magento is also highly favored and consistently chosen as the top preference for local businesses, with nearly 4000 live stores.

Let’s take a look at the top 10 leading Magento eCommerce websites in Australia in the following article.

1. Pet Barn

Pet Barn is a leading brand in Australia, specializing in providing products and services for pets. Over a decade, Pet Barn has earned a strong reputation among the pet-loving community in Australia, offering a wide array of safe and high-quality products. 

The Pet Barn eCommerce website is built on the Magento platform, a robust system for eCommerce and content management. By using Magento, Pet Barn can efficiently manage and operate while optimizing the online shopping experience for customers.

The flexibility, security, and ease of customization and expansion provided by Magento continually empower the brand to improve its services and cater to the ever-evolving and diverse needs of Australian customers.

The 10 Best Magento eCommerce Websites In Australia
Pet Barn

2. Forever New

Forever New is an Australian fashion brand, renowned for its high-quality clothing and accessories for women with an elegant and modern style. Over a decade, Forever New has gained customer trust and secured a significant position in the Australian fashion industry. 

The brand used Magento to build the eCommerce website, striving to boost its online visibility and find the most efficient operational solutions. This move played a huge role in Forever New’s digital success, enabling remarkable growth and swift adaptation to emerging trends in the market.

The 10 Best Magento eCommerce Websites In Australia
Forever New

3. Dick Smith

Dick Smith is one of Australia’s leading brands specializing in consumer electronics products. With a rich history and a robust reputation, Dick Smith has established a unique position in the Australian market, recognized as a trustworthy destination for technology enthusiasts seeking top-tier products.

The great customizability and scalability of Magento helped Dick Smith efficiently manage a large product portfolio and optimize the customer experience with unique features and promotional programs.

The website design not only ensures a seamless online shopping experience but also reflects the brand’s identity with a visually appealing, innovative, and user-friendly interface. The advanced search feature and product filters make it easy for customers to find their favorite items.

The 10 Best Magento eCommerce Websites In Australia
Dick Smith

4. Bonds

Another widely known fashion brand throughout Australia is Bonds. This brand is famous for its diverse array of fashion products for men, women, and children, offering a variety of styles, and sizes, as well as ensuring durability and safety. 

Magento, a top-tier eCommerce platform, has delivered numerous advantages to Bonds. The flexibility in managing products, high customization, and easy scalability have aided Bonds in maintaining diversity in its collection and swiftly adapting to market trends.

The Bonds eCommerce website showcases the brand’s sophistication through a visually appealing user interface and provides advanced search features, secure payment processes, and detailed product information. This ensures that Bonds not only retains its current customer base but also attracts the attention of newcomers looking to experience the comfort and distinctive style of the brand.

The 10 Best Magento eCommerce Websites In Australia
Bonds

5. Bed Bath N` Table

Bed Bath N’ Table is a renowned brand in Australia, specializing in providing furniture and decorations for bedrooms, bathrooms, and dining areas. With a focus on quality and beautiful design, Bed Bath N’ Table has been promoted as an ideal destination for those seeking a luxurious and comfortable living space. 

The eCommerce website, built with Magento, offers flexible customization and scalability. The website impresses with a user-friendly interface, an advanced search system, a secure payment process, and optimization. 

Moreover, the brand provides useful information about home decor and helpful cleaning tips. To date, Bed Bath N’ Table is not only a reliable furniture shopping destination but also a place for customers to find inspiration and ideas to decorate their living spaces.

The 10 Best Magento eCommerce Websites In Australia
Bed Bath N` Table

6. Sussan 

Sussan, a long-established and reputable fashion brand in the Australian market, has won the hearts of consumers through the blend of modern style and comfort. Over 80 years, Sussan has become an icon in the Australian fashion industry, known for creating outfits that reflect the confidence and creativity of modern women. 

The eCommerce website of Sussan is a good destination for fashion enthusiasts seeking quality products. Developed on the Magento platform, the website helps Sussan deliver an optimal customer experience and enhance operational efficiency.

Moreover, the website integrates secure and convenient payment features, offering detailed insights into product information and origins. This creates an interesting and reliable shopping experience for Sussan’s customers.

The 10 Best Magento eCommerce Websites In Australia
Sussan

7. Kath Mandu

Kathmandu, a well-known brand specializing in outdoor apparel and equipment for adventure and sports, has made a notable contribution to enhancing the excitement and comfort of outdoor living. The Magento-developed eCommerce website of Kathmandu offers a rich customer experience that can be easily customized and expanded based on business needs.

Alongside the optimized shopping experience, Kathmandu provides enticing discounts and promotional programs to attract new customers and retain the loyalty of existing ones.

The 10 Best Magento eCommerce Websites In Australia
Kath Mandu

8. Sportsgirl

Sportsgirl, a renowned fashion brand in Australia, has dominated the market with innovation and diversity in its women’s fashion collections. Over 70 years, Sportsgirl isn’t just a shopping destination but also a source of inspiration for personal style, blending the latest fashion trends with a unique flair. 

Sportsgirl’s eCommerce website, powered by Magento, allows the brand to deliver an optimal customer experience while effortlessly customizing features and expanding the system to meet the evolving needs and trends of the market.

Moreover, Sportsgirl provides customers with appealing offers, including discounts, buy one get one free promotion, free shipping, gift card giveaways, and a variety of payment methods.

The 10 Best Magento eCommerce Websites In Australia
Sportsgirl

9. King Living

Another well-known Australian furniture brand on this list is King Living. This brand has become an icon of luxury and innovation in creating high-quality furniture products.

King Living’s eCommerce website is a reliable online shopping destination for customers seeking the most convenient solutions for furniture purchases. The website is built and developed on the Magento platform, allowing King Living to freely customize unique features specific to the industry to provide the best online shopping experience for customers. 

Notable features include 360-degree viewing, VR/AR capabilities, product specification viewing and downloading, one-page checkout, and more. After over 40 years, King Living has built a strong reputation in the consumer community, particularly among those who appreciate the value of upscale living spaces.

The 10 Best Magento eCommerce Websites In Australia
King Living

10. Chemist Direct

Chemist Direct is a leading brand in the Australian market, offering a wide range of healthcare and beauty products and services. The brand not only provides a diverse selection of medications, vitamins, and beauty items but also prioritizes delivering quality healthcare information to empower customers in effective at-home health management. 

Utilizing Magento for its eCommerce website, Chemist Direct can tailor unique features to enhance customers’ shopping experiences. The website offers a variety of products from multiple brands and diverse payment methods, including the Buy Now Pay Later option.  

Moreover, with advanced search functionality and a secure and simple payment process, the Chemist Direct website stands out, making it easy for customers to find and purchase high-quality healthcare and beauty products.

The 10 Best Magento eCommerce Websites In Australia
Chemist Direct

Build Your First Magento eCommerce Website Now!

Above are 10 eCommerce websites in Australia, notable for being built on the Magento platform. These brands have effectively utilized Magento’s customizable and flexible features to introduce unique features, ultimately enhancing the overall customer shopping experience.

With extensive experience in successfully developing Magento eCommerce projects for various Australian clients such as Laybyland, Jasnor, RodShop, Trentham Estate,

etc, SECOMM boasts a team of highly skilled experts with advanced technical skills and a deep understanding of the eCommerce landscape.

For further details about the Magento platform, please contact SECOMM or call the hotline at (+84)28 7108 9908!

Ready to Maximize Your eCommerce Potential? Let’s talk

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Top 10 Leading eCommerce Development Companies in Vietnam
Top 10 Leading eCommerce Development Companies in Vietnam

Vietnam’s eCommerce market is growing rapidly, driven by the rising demand for digitalization and automation among both local and international businesses. Along with this trend, many Vietnamese eCommerce Development companies have emerged as strategic partners in eCommerce platform development, offering end-to-end solutions from consulting and system development to operations and marketing. Below is a list of the top 10 leading eCommerce solution providers in Vietnam for 2025. 

1. SECOMM

SECOMM logo

SECOMM is a full-service provider of eCommerce solutions, developing bespoke suits that work in any complex system. With deep expertise across B2B and B2C sectors, SECOMM helps brands build scalable, conversion-focused platforms on Magento, Shopify, Headless Commerce, and more. Their services deliver full-circle ecommerce solutions from initial consulting to complete product deployment.  

What sets SECOMM apart is their commitment to agile execution, dedicated development teams, and a strong client-centric approach. Trusted by leading enterprises like Changi Airport Group, Vinamilk, Annam Group, Landnow, Suzuverse, My Market,… which across Vietnam, Singapore, Australia, and beyond. 

Key Services: 

  • Ecommerce Consulting: Activate your eCommerce business with a clear and strategic roadmap. They provide in-depth business analysis, platform evaluation, and system architecture planning tailored to your goals. 
  • Ecommerce Development: Develop high-efficiency eCommerce systems across websites, mobile apps, and headless platforms. Their solutions are scalable, customizable, and quality assured to fit diverse business models. 
  • Ecommerce Operations: Ensure optimal system performance with ongoing maintenance, 24/7 monitoring, data security, and incremental updates to keep your platform running smoothly. 
  • Ecommerce Marketing: Scale your business with integrated strategies including content marketing, SEO, and social media. They focus on data-driven performance to elevate brand visibility and engagement. 
  • Management System Development: Integrate ERP, CRM, OMS, CDP and POS systems to streamline operations and improve cross-functional efficiency, all tailored to your business processes. 
  • Customer Experience Solutions: Design and implement loyalty programs and omnichannel strategies that enhance engagement and build long-term customer relationships. 
  • Team Outsourcing: build an in-house team or deploy a dedicated team for a specific project. They manage recruitment, training, and ongoing coordination

2. Kyanon Digital  

Top 10 Leading eCommerce Development Companies in Vietnam - Kyanon Digital

Kyanon Digital a digital transformation solution consulting and implementation company, especially solutions related to e-commerce and omnichannel experience platform. With an experienced team, Kyanon Digital is gradually becoming a reliable tech partner of many large retail corporations in the region from consulting on digital transformation models, choosing and implementing appropriate technology solutions to e-commerce logistics operations. In addition, Kyanon Digital is also chosen to be a strategic partner of many international technology companies in the same field. 

Key services: 

  • Consulting on digital transformation and omnichannel experience. 
  • Consulting on solutions for e-commerce technology and customer experience. 
  • Develop and upgrade website/mobile application/super app. 
  • E-commerce & logistics operation, customer service and system management. 

3. MAGENEST

Top 10 Leading eCommerce Development Companies in Vietnam - Magenest

Magenest is one of Vietnam’s most recognized eCommerce solution providers, focusing on digital transformation and enterprise integration. As an official Adobe (Magento) and Odoo partner, Magenest helps global brands build scalable, secure, and data-driven eCommerce systems. Magenest stands out for its holistic approach, bridging the gap between technology, operations, and marketing for medium to large enterprises. 

Key Services: 

  • B2B & B2C eCommerce website development (Magento/Adobe Commerce, Shopify) 
  • ERP and CRM integration (Odoo, Salesforce, HubSpot) 
  • Cloud infrastructure and DevOps solutions (AWS, Google Cloud) 
  • Digital marketing and automation 

4. BSS Commerce 

Top 10 Leading eCommerce Development Companies in Vietnam - BSS Commerce

BSS Commerce is a powerhouse in the Magento ecosystem, offering a full suite of B2B extensions, custom development, and integration services. With years of experience serving international clients, BSS Commerce is known for delivering highly functional and scalable B2B commerce systems. Their B2B suite for Magento is widely adopted by enterprises seeking to enhance their online business workflows and customer experience. 

Key Services: 

  • Commerce website development (Magento, Shopify) 
  • B2B eCommerce solutions and extensions 
  • Headless commerce and PWA development 
  • System maintenance and optimization 

5. TECHVIFY Software 

Top 10 Leading eCommerce Development Companies in Vietnam - Techvify

TECHVIFY Software is a rapidly growing software development company providing custom eCommerce, web, and mobile solutions for global clients. Their strength lies in combining cutting-edge technologies with an agile development approach. TECHVIFY’s solutions are tailored for scalability, enabling businesses to optimize efficiency while enhancing user engagement. 

Key Services: 

  • Custom B2B/B2C eCommerce website development 
  • Mobile app development and integration 
  • Cloud-based SaaS and automation solutions 
  • AI-powered personalization and analytics 

6. CMC Software Solution 

Top 10 Leading eCommerce Development Companies in Vietnam - CMC Technology

Part of CMC Corporation, one of Vietnam’s largest IT groups, CMC Software Solution provides enterprise-grade digital transformation and eCommerce services. Their expertise covers complex system integration and high-level cybersecurity. CMC’s ability to integrate technology into large organizations makes them a preferred partner for enterprises transitioning into digital commerce. 

Key Services: 

  • B2B and B2C eCommerce platform development 
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  • Cloud and cybersecurity solutions 
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7. SmartOSC 

Top 10 Leading eCommerce Development Companies in Vietnam - SmartOSC

Founded in 2006, SmartOSC is an award-winning eCommerce agency with a global presence across Asia, Europe, and the U.S. They provide comprehensive digital commerce services that help brands scale internationally. SmartOSC is trusted by major global brands for its technical excellence, customer-centric approach, and strategic execution. 

Key Services: 

  • Enterprise-level eCommerce development (Adobe, Shopify Plus, BigCommerce) 
  • Experience design and UX optimization 
  • Cloud infrastructure, DevOps, and system integration 
  • B2B commerce strategy and digital transformation consulting 

8. OnPoint E-commerce 

Top 10 Leading eCommerce Development Companies in Vietnam - OnPoint

OnPoint is Vietnam’s leading eCommerce enabler, helping brands manage and grow their online presence across multiple marketplaces and platforms. Unlike pure tech developers, OnPoint provides full eCommerce operation services tailored for B2B and B2C brands. With a strong local market presence, OnPoint enables global and domestic brands to succeed in Vietnam’s fast-growing eCommerce landscape. 

Key Services: 

  • E-commerce operations and store management 
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9. SotaTek 

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SotaTek is a global software development company offering blockchain, web, and eCommerce solutions. Their development team delivers tailored B2B commerce platforms powered by modern technologies. SotaTek’s versatility and deep tech expertise make it a solid partner for businesses looking to build advanced, future-ready eCommerce ecosystems. 

Key Services: 

  • Custom eCommerce website and app development 
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10. Tigren 

Top 10 Leading eCommerce Development Companies in Vietnam - Tigren

Tigren is a specialized Magento development company with extensive experience in B2B and B2C eCommerce solutions. Known for its cost-effective and high-quality services, Tigren caters to clients worldwide. Tigren’s focus on performance and usability makes it ideal for businesses seeking reliable and affordable Magento-based eCommerce solutions. 

Key Services: 

  • E-Commerce Website development 
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Final words 

Vietnam’s eCommerce industry is entering a booming phase, marked by the rise of reputable technology companies with international standards. Companies like SECOMM, SmartOSC, Magenest, BSS Commerce, TECHVIFY, and Kyanon Digital not only empower businesses to build robust eCommerce platforms but also accompany them on their journey of digital transformation, market expansion, and customer experience enhancement. 

If your business is looking to develop a fully optimized eCommerce system tailored to your needs, don’t hesitate to contact SECOMM, our team is always ready to support you every step of the way. 

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Optimize Your Marketing Campaigns With Shopify LaunchPad
Optimize Your Marketing Campaigns With Shopify LaunchPad

In today’s eCommerce world, staying ahead of the competition requires not only a great product but also effective tools to manage and optimize your store’s operations. Shopify, one of the leading eCommerce platforms, offers a variety of features designed to help businesses thrive. Among these is Shopify LaunchPad, a powerful tool aimed at automating and streamlining promotional events. 

In this blog post, we’ll dive into what Shopify LaunchPad is, how it works, and the key features that make it a valuable asset for online store owners. We’ll also explore the benefits and drawbacks of using this tool, helping you decide if it’s the right fit for your business needs. Whether you’re planning a major sale, a product launch, or a special campaign, understanding the capabilities of Shopify LaunchPad can help you execute your strategies more efficiently and effectively. 

1. What is Shopify LaunchPad? 

Shopify LaunchPad is a specialized feature within the Shopify platform designed to facilitate the management and execution of promotional events for e-commerce businesses. It serves as a comprehensive toolset that allows store owners to automate the setup, scheduling, and execution of events such as product launches, flash sales, and holiday promotions.  

Essentially, Shopify LaunchPad enables businesses to plan and implement their marketing strategies more efficiently by automating repetitive tasks and ensuring timely execution of events, thereby enhancing overall store management and customer engagement.

2. How does it work?

There are two common ways to utilize Shopify LaunchPad. One is creating new events, another is modifying the existing events. Let’s break it down: 

To create a new LaunchPad event, you’ll follow these steps: 

  • Access the dedicated section within your Shopify dashboard for LaunchPad events. 
  • Specify event details such as event type (e.g., sale, product launch), start and end dates, and discount percentages. 
  • Customize other parameters relevant to your promotional strategy. 
  • Confirm the setup to automate the activation and deactivation of events based on scheduled dates. 

To modifying the existing LaunchPad events, you’ll need to: 

Navigate to the LaunchPad events section in your Shopify dashboard. 

  • Locate the event you wish to modify. 
  • Adjust event details such as dates, discounts, and promotional content as needed. 
  • Save the changes to update the event, ensuring your promotions remain relevant and effective throughout the campaign period. 

3. Key features of Shopify LaunchPad 

Shopify LaunchPad offers a comprehensive suite of features designed to enhance the management and execution of promotional events for eCommerce businesses. 

Automated Event Scheduling: LaunchPad automates the activation and deactivation of events based on preset start and end dates, eliminating the need for manual intervention and ensuring timely execution of promotional campaigns. 

Event Customization: Businesses can extensively customize their promotional events within LaunchPad. This includes defining event types such as sales, product launches, or holiday promotions, setting specific start and end dates (including time zones for global campaigns), configuring discounts (whether percentage-based or fixed amounts), excluding certain products or collections, and customizing promotional messaging and banners to align with branding strategies. 

Integration Capabilities: Shopify LaunchPad seamlessly integrates with other Shopify features and third-party apps. It syncs with Shopify’s inventory management to ensure accurate stock availability during promotions, integrates with email marketing tools for targeted promotional campaigns, and connects with analytics platforms to track campaign performance and customer behavior. 

Performance Analytics: The platform provides robust analytics and reporting capabilities, offering insights into event performance metrics such as total revenue generated, units sold, average order value, click-through rates, conversion rates, customer acquisition cost, top-performing products, best-selling categories, and geographic sales distribution. This data empowers businesses to make data-driven decisions to optimize future promotions and marketing strategies. 

4. Benefits of using Shopify LaunchPad 

Using Shopify LaunchPad offers several key benefits for eCommerce businesses: 

Time-saving through automation: Shopify LaunchPad automates the entire process of setting up and managing promotional events. This includes scheduling events to start and end at specific times, activating discounts or special offers automatically, and deactivating them once the event concludes. By automating these tasks, businesses can save significant time that would otherwise be spent manually coordinating promotions. 

Improved sales management: By automating event activation and deactivation, LaunchPad ensures precise control over sales periods, product launches, and promotional campaigns. Businesses can schedule events in advance, allowing for strategic planning and coordination across different channels. This capability not only improves the efficiency of sales management but also enhances the effectiveness of promotional efforts by ensuring timely execution and optimized sales strategies. 

Enhanced customer experience: Streamlined and well-managed promotional events contribute directly to a better shopping experience for customers. With LaunchPad, businesses can communicate promotions clearly and effectively to their audience, reducing confusion and improving transparency. Timely execution of promotions also enhances customer satisfaction by delivering on expectations and providing a seamless shopping experience. 

Reach new potential customers: Shopify LaunchPad is instrumental in helping businesses reach new audiences and expand their customer base. Whether through targeted promotions, cross-channel campaigns, or innovative marketing strategies, LaunchPad enables businesses to attract and engage with new potential customers effectively. 

5. Limits of Shopify LaunchPad 

While Shopify LaunchPad offers significant benefits, it also has certain limitations that businesses should consider: 

Dependence on Proper Setup: The effectiveness of LaunchPad heavily relies on the accurate setup of events, including dates, discounts, and promotional content. Improper configuration or oversight in setup can lead to inconsistencies in promotions or missed opportunities to maximize sales. 

Analytics and Reporting Depth: While LaunchPad provides basic analytics and reporting on event performance, businesses looking for advanced analytics capabilities or deeper insights may find the built-in features somewhat limited. Integrating with external analytics tools may be necessary for more comprehensive data analysis. 

6. Real-world examples 

  • Cheak 

Cheak

Cheak, an innovative sportswear brand, leveraged Shopify LaunchPad to streamline its product launches and manage seasonal sales effectively. By scheduling product releases and flash sales in advance, Cheak was able to create buzz and anticipation among its customer base. The automation provided by LaunchPad ensured that promotions started and ended precisely as planned, enhancing the overall shopping experience and boosting sales during peak periods. By using Shopify LaunchPad, Cheak increased 20% month-on-month growth in online store traffic, 100% month-on-month rise in Malaysian expansion store visits, and reduced product launch time, from 1 week to 2 days. 

  • Bauer 

Bauer

Bauer, a renowned hockey equipment manufacturer, used Shopify LaunchPad after re-platform from Salesforce Commerce Cloud to coordinate large-scale promotional events across multiple regions. By utilizing LaunchPad’s scheduling and automation features, Bauer was able to synchronize discounts and special offers for major events like Black Friday and Cyber Monday. This approach not only simplified the management of these complex campaigns but also maximized their impact, resulting in significant increases in both online traffic and sales. 

Shopify Plus and the LaunchPad feature has helped Bauer with 60% revenue increase, 30% order increase, 20% cost savings, 18% conversion rate increase since moving to Shopify, within 6 months year-over-year. 

  • Cozykids 

Cozykids

Cozykids, a popular children’s clothing retailer, implemented Shopify LaunchPad to manage its frequent sales and special promotions. The brand utilized LaunchPad to automate discount application and promotional messaging, ensuring a seamless and consistent customer experience. With LaunchPad, Cozykids could easily modify ongoing events and respond quickly to market trends, leading to improved customer engagement and satisfaction. By using LaunchPad, Cozykids has seen: 40% site traffic increased, 82% revenue increased, human error reduced and stock management efficiency increased.

7. Final Words 

Shopify LaunchPad is a powerful tool that can transform the way eCommerce businesses manage and execute promotional events. By automating event scheduling, enhancing sales management, and improving customer experiences, LaunchPad offers significant benefits. However, it also has limitations that businesses need to consider. Real-world examples like Cheak, Bauer, and Cozykids showcase its potential to drive sales and engagement effectively. Overall, Shopify LaunchPad is a valuable asset for any eCommerce store looking to streamline its promotional strategies and achieve better results. 

Want to implement Shopify LaunchPad right now? Contact SECOMM for free consultation! 

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Top 8 Brands Embrace eCommerce Automation with Shopify Plus
Top 8 Brands Embrace eCommerce Automation with Shopify Plus

In today’s digital age, eCommerce automation not only helps businesses optimize their sales processes but also creates a seamless shopping experience for customers. Shopify Plus has become one of the most popular SaaS eCommerce platforms, helping both large and small brands automate and enhance their business efficiency. Below is a list of leading brands that have successfully automated their eCommerce with Shopify Plus. 

1. Good American

Good American

 

 

Good American, the renowned fashion brand co-founded by Khloé Kardashian, achieved $1 million in sales on the first day of operating its sales system on the Shopify Plus platform. Building on this success, the brand established multiple automated processes to eliminate manual tasks, allowing its team to focus on providing customers with a rich shopping experience and excellent support services. 

Good American utilized Shopify Flow to automatically tag products as “Out of Stock” on their website for items that are sold out and “Low Stock” for items that have reached a certain inventory threshold. This not only improved inventory management but also encouraged customers to purchase items that were running low. Additionally, for out-of-stock products, customers could sign up to be notified when the items were back in stock, helping Good American reclaim potential lost sales. 

With Shopify Flow, Good American was able to create nine automated processes in less than a day, significantly contributing to the overall efficiency of their eCommerce operations. 

2. Boody

Boody

 

Boody is an Australian brand specializing in eco-friendly clothing, founded in 2012. After operating on the complex Magento platform for several years, the brand decided to switch to Shopify Plus for its specialized solutions and user-friendly interface. This transition allowed Boody to easily customize and provide their customers with a more engaging and seamless online shopping experience while expanding into international markets. 

After switching platforms, Boody leveraged Shopify Flow to automate several key eCommerce processes, including order processing, email marketing, payments, and inventory management. This automation enabled Boody’s team to focus more on business strategies and market expansion. As a result, Boody has expanded to 10 different international stores and increased its online revenue share from 0% to 70%. 

  • Website: https://www.boody.com.au/ 
  • Industry: Fashion 
  • Traffic: 1.1M/month 
  • Rank: #1,420 (Australia) & #85,881 (Global) 

3. Paperlike

Paperlike

 

Paperlike is known for producing and supplying accessories for iPads. Given the small team and limited technological resources at Paperlike, operational efficiency is a top priority for their eCommerce activities. After running their eCommerce website on the standard Shopify platform for a long time, Paperlike switched to Shopify Plus to find solutions to handle their increasing sales volume. 

Despite having a small team, Paperlike successfully operates their Shopify Plus store thanks to unique automation tools such as Flow, LaunchPad, and Script. 

  • Industry: iPad accessories 
  • Traffic: 1.1M/month 
  • Rank: #68,046 (USA) & #149,026 (Global) 

4. Mandaue Foam

Mandaue Foam

 

Since its establishment in 1971, Mandaue Foam has become an indispensable name in the furniture industry in the Philippines. After four years of using the standard version of Shopify, Mandaue Foam upgraded to Shopify Plus to seek solutions for expansion and customization. 

The brand utilized LaunchPad—a feature exclusive to Shopify Plus—to schedule marketing campaigns and automate product price updates and discounts. Since LaunchPad allows real-time tracking of each campaign’s performance, the Mandaue Foam team could understand customer behavior and adjust their campaigns accordingly. 

Additionally, using Shopify Flow, Mandaue Foam automated their order management process. They created a workflow where, once an order is placed, one of their 28 physical locations with inventory for that product is notified to process the order. This ensured swift order fulfillment while eliminating the need for manual order tracking. 

The platform switch and the implementation of eCommerce automation helped Mandaue Foam achieve a 200% increase in order volume, a 151% year-over-year increase in total sales, and a 16% increase in customer return rate. 

  • Industry: Furniture 
  • Traffic: 486,503/month 
  • Rank: #2,745 (Philippines) & #170,520 (Global) 

5. Fathead

Fathead

 

Fathead is a provider of decorative products and decals featuring famous cartoon characters, superstars, and top athletes. The eCommerce system at Fathead encountered numerous issues over time, including frequent errors, poor performance, and time-consuming manual processes. 

To address these challenges, Fathead decided to migrate to Shopify Plus for its easy and flexible customization options on a user-friendly interface. Fathead leveraged Shop Pay to simplify the checkout process, providing a streamlined shopping experience and boosting conversion rates. The brand also utilized Shopify Flow to set up multiple automated processes, including optimizing order processing. As a result, Fathead increased average order value by 46%, conversion rates by 10%, and overall revenue by 50%. 

  • Website: https://fathead.com/ 
  • Industry: Sport 
  • Traffic: 478,683/month 
  • Rank: #45,624 (USA) & #268,411 (Global) 

6. Doe Beauty

Doe Beauty

 

Doe Beauty is a beloved Korean cosmetics brand across Asia. From the early days of eCommerce, Doe Beauty built its website on the Shopify platform. Later, witnessing rapid growth and the need for system expansion, Doe Beauty decided to switch to Shopify Plus. Since then, 80% of the operations on their Shopify Plus store have been automated. 

Thanks to Shopify Flow, Doe Beauty’s team can focus on creative and strategic business aspects. The order processing and inventory management are optimized and automatically monitored, enabling faster delivery. As a result, Doe Beauty provides customers with a smooth and convenient shopping experience. E-commerce automation with Shopify Plus has helped the Doe Beauty team save an average of 4 hours and increase the average order value by 5%. 

  • Industry: Cosmetics 
  • Traffic: 294,315/month 
  • Rank: #47,193 (USA) & #291,920 (Global) 

7. Jack Rogers

Jack Rogers

 

For over 60 years, Jack Rogers’ sandals and shoes have been loved by generations of consumers across the United States. Dissatisfied with their existing eCommerce system, Jack Rogers switched to Shopify Plus. This move provided access to a comprehensive infrastructure and outstanding solutions, optimizing inventory management—a persistent issue for Jack Rogers over the years. 

After transitioning to the Shopify Plus store, the brand leveraged Shopify Flow to automate several operational processes, freeing their team from time-consuming manual tasks. The intuitive and user-friendly interface of Shopify Plus allowed the Jack Rogers team to easily add and edit products and categories, set up sales campaigns, and run advertisements. This led to remarkable growth in a short time, with website traffic increasing by over 60% and conversion rates by more than 30%. 

  • Industry: Fashion 
  • Traffic: 257,196/month 
  • Rank: #54,465 (USA) & #340,679 (Global) 

8. Cozykids 

Cozykids

 

Cozykids is a popular destination for children’s products in Greece. The old WordPress-based system at Cozykids faced numerous issues due to manual operations and inadequate performance. As a result, Cozykids switched to Shopify Plus in search of a solution for performance and automation problems. 

By using Shopify Flow, Cozykids automated inventory management for out-of-stock and low-stock products, eliminating the need for staff to manually monitor inventory levels. Additionally, Cozykids used Flow to automate customer interactions with out-of-stock products, allowing customers to pre-order at a discounted price and sign up for notifications when the products were back in stock. This automation was particularly important for the marketing team, as it helped them know when to stop promoting low-stock items and focus on other products. 

For launching and promoting new products, Cozykids used Shopify LaunchPad to automate these processes. With both Flow and LaunchPad, Cozykids increased eCommerce website traffic by 40% and revenue by 80%. Additionally, the automated processes significantly reduced the time staff spent monitoring inventory levels, decreased errors from manual operations, and enhanced operational efficiency. 

  • Industry: Children’s products 
  • Traffic: 61,781/month 
  • Rank: #12,177 (Greece) & #1,386,032 (Global) 

Final Words 

eCommerce automation not only helps brands optimize their operational processes but also creates a better shopping experience for customers. The aforementioned brands have successfully used Shopify to enhance business efficiency and build customer trust. Shopify has proven to be a powerful and flexible tool, supporting businesses of all sizes and across various industries. 

Need advice on implementing eCommerce automation with Shopify Plus? Contact SECOMM today! 

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What is Sustainable eCommerce? How to Become a Responsible Merchant?
What is Sustainable eCommerce? How to Become a Responsible Merchant?

eCommerce has become an integral part of our daily lives, offering unparalleled convenience and access to a vast array of products. However, as the industry continues to grow, so does its environmental footprint. From excessive packaging waste to carbon emissions from shipping, the environmental impact of eCommerce cannot be ignored. This brings us to the concept of sustainable eCommerce—a transformative approach that seeks to minimize the negative environmental effects of online retail while promoting ethical business practices.

Sustainable eCommerce is not just a trend; it’s a response to the increasing consumer demand for environmentally friendly and socially responsible products. A survey shows that 72% of respondents reported that they were actively buying more environmentally friendly products than they did five years ago, while 81% said they expected to buy even more over the next five years.

In this blog, we will delve into the essence of sustainable eCommerce, explore its importance, examine the growing demand for it, and provide practical steps on how you can become a responsible merchant.

What is sustainable eCommerce?

Sustainable eCommerce refers to the practice of conducting online business in a way that minimizes environmental impact and promotes social responsibility. At its core, it involves making mindful decisions at every stage of the business process, from product sourcing and manufacturing to packaging, shipping, and customer engagement. The goal is to reduce the carbon footprint, minimize waste, and ensure that ethical standards are upheld throughout the supply chain.

Key components of sustainable eCommerce

There are some common components in the eCommerce sustainability, including:

Eco-Friendly Products

Offering products that are made from sustainable materials, are biodegradable, or have a lower environmental impact is crucial. This means choosing materials that are renewable, such as organic cotton or bamboo, over conventional materials that may deplete natural resources or cause pollution. Additionally, promoting products that are ethically sourced ensures that they are produced under fair labor conditions, respecting workers’ rights and contributing to social sustainability.

Sustainable Packaging

Sustainable packaging involves using materials that can be recycled, are biodegradable, or are made from recycled content. For instance, using cardboard boxes made from recycled paper or packing peanuts that are biodegradable can greatly reduce the environmental footprint. This approach not only minimizes waste but also appeals to environmentally conscious consumers.

Energy Efficiency

Reducing energy consumption in the warehousing and logistics aspects of eCommerce is another critical component. This can be achieved by:

  • Using Renewable Energy: Powering warehouses and offices with solar, wind, or other renewable energy sources.
  • Optimizing Delivery Routes: Using route optimization software to minimize fuel usage and emissions during delivery.
  • Investing in Energy-Saving Technologies: Implementing LED lighting, energy-efficient HVAC systems, and other technologies that reduce overall energy consumption.

Waste Reduction

Minimizing waste throughout the entire eCommerce process is essential. This involves:

  • Efficient Inventory Management: Using systems that prevent overstocking and reduce the likelihood of unsold goods going to waste.
  • Recycling Programs: Implementing robust recycling programs in warehouses and encouraging customers to recycle packaging materials.
  • Designing Durable Products: Creating products with a longer life cycle, which reduces the need for frequent replacements and lowers the overall waste generated.

Ethical Business Practices

Ensuring that all business practices are ethical and transparent is fundamental to sustainable eCommerce. This includes:

  • Fair Labor Practices: Treating all employees and suppliers fairly, ensuring safe working conditions, and providing fair wages.
  • Supporting Fair Trade: Sourcing products that adhere to fair trade principles, which support better prices, decent working conditions, and fair terms of trade for farmers and workers in developing countries.
  • Transparency: Being open and honest with consumers about the sustainability efforts and practices of the business. This can build trust and loyalty among customers who value ethical and responsible business operations.

By integrating these key components to strategies, eCommerce businesses can significantly reduce their environmental impact, support social responsibility, and meet the growing demand from consumers for more sustainable and ethical products.

Why is eCommerce sustainability important?

Understanding the importance of eCommerce sustainability is crucial for businesses looking to thrive in today’s market. Here are several reasons why adopting sustainable practices in eCommerce is vital:

Environmental Impact

The environmental impact of traditional eCommerce practices is significant. From the excessive use of plastic packaging to the carbon emissions from shipping and logistics, the eCommerce industry contributes to environmental degradation. By adopting sustainable practices, businesses can significantly reduce their carbon footprint, decrease pollution, and help conserve natural resources. Sustainable eCommerce practices, such as using eco-friendly packaging and optimizing delivery routes, play a vital role in mitigating the industry’s environmental impact.

Consumer Behavior

Consumer behavior is shifting towards sustainability. More and more customers are becoming environmentally conscious and prefer to purchase from brands that align with their values. Studies show that a growing number of consumers are willing to pay a premium for products that are sustainably produced and packaged. By adopting sustainable practices, eCommerce businesses can meet this demand, attract a broader customer base, and enhance customer loyalty. Being a responsible and eco-friendly brand can also differentiate a business in a crowded market.

Business Benefits

Sustainable eCommerce practices can lead to significant business benefits. These include cost savings from reduced waste and energy consumption, improved brand reputation, and increased customer loyalty. Businesses that prioritize sustainability can also access new markets and opportunities, such as partnerships with other eco-friendly brands and certifications that can enhance credibility. Additionally, sustainable practices can lead to innovation, as companies find new ways to reduce their environmental impact and improve efficiency.

Regulatory Compliance

Governments and regulatory bodies are increasingly implementing stricter environmental regulations. Businesses that do not comply with these regulations risk facing fines, penalties, and damage to their reputation. By adopting sustainable practices, eCommerce businesses can stay ahead of regulatory changes, ensure compliance, and avoid potential legal issues. Proactively embracing sustainability also positions businesses as leaders in their industry, setting an example for others to follow.

Long-Term Viability

Sustainability is essential for the long-term viability of businesses. As natural resources become scarcer and environmental issues become more pressing, companies that do not adopt sustainable practices may face higher costs and supply chain disruptions. By integrating sustainability into their business model, eCommerce companies can ensure they are resilient to future challenges and are better prepared for a changing market landscape. Sustainable practices also contribute to a positive corporate image, which can attract investors and stakeholders who prioritize responsible business operations.

How to become a sustainable eCommerce business

Becoming a sustainable eCommerce business involves implementing practices that minimize environmental impact and promote social responsibility. Here are key steps to help you achieve sustainability:

Optimize Supply Chain

Optimizing your supply chain is crucial for sustainability. This involves sourcing materials and products from suppliers who adhere to ethical and environmental standards.

  • Ethical Sourcing: Choose suppliers that provide eco-friendly materials, such as recycled or renewable resources. Ensure that these suppliers follow fair labor practices and maintain high environmental standards.
  • Local Suppliers: Whenever possible, source products locally to reduce the carbon footprint associated with long-distance transportation.
  • Supplier Audits: Regularly audit your suppliers to ensure they comply with your sustainability criteria and make improvements where necessary.

Optimize Shipping Strategy

Shipping is a significant contributor to the environmental footprint of eCommerce. Optimizing your shipping strategy can help reduce emissions and improve efficiency.

  • Route Optimization: Use software to plan the most efficient delivery routes, reducing fuel consumption and emissions.
  • Eco-Friendly Shipping Options: Offer customers eco-friendly shipping options, such as slower shipping methods that are less carbon-intensive.
  • Carbon Offsetting: Invest in carbon offset programs to compensate for the emissions generated by shipping activities. This can include projects like reforestation or renewable energy initiatives.

Offer Recyclable Packaging

Packaging is a major source of waste in eCommerce. Switching to recyclable packaging can significantly reduce environmental impact.

  • Sustainable Materials: Use packaging materials that are recyclable, biodegradable, or made from recycled content, such as cardboard, paper, or compostable plastics.
  • Minimal Packaging: Design packaging to be minimal yet protective, reducing the amount of material used.
  • Customer Education: Include clear instructions on how customers can recycle or dispose of packaging materials responsibly. You can also encourage customers to reuse packaging for other purposes.

Join Environmental Charities

Supporting environmental charities and initiatives can enhance your sustainability efforts and demonstrate your commitment to making a positive impact.

  • Partnerships: Partner with environmental organizations to support projects like reforestation, conservation, or clean energy. This not only contributes to environmental sustainability but also enhances your brand image.
  • Donations: Allocate a portion of your profits to donate to environmental causes. Publicize these efforts to show customers that their purchases contribute to a greater good.
  • Employee Engagement: Encourage your employees to participate in environmental volunteer activities and promote sustainability within your organization.

By implementing these strategies, your eCommerce business can significantly reduce its environmental impact, meet the growing demand for sustainable practices, and build a loyal customer base that values social responsibility. Adopting sustainability is not only good for the planet but also beneficial for your business’s long-term success.

Final words

eCommerce sustainability is no longer a luxury but a necessity. Consumers are increasingly prioritizing eco-friendly and socially responsible brands, and businesses must adapt to meet this demand. Embracing sustainable eCommerce practices, businesses can make informed decisions that contribute to a healthier planet.

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Top 14+ Brands Migrate from WooCommerce to Shopify Plus Pt3
Top 14+ Brands Migrate from WooCommerce to Shopify Plus Pt3

Building upon the narratives in parts 1 and 2, this third part invites you to delve into the stories of the remaining brands within the series of 14 that migrate from WooCommerce to Shopify Plus. Explore how this strategic decision has led to their success in terms of sales and paved the way for sustainable growth in the future.

1. Alternative BrewingAlternative Brewing

Alternative Brewing is a leading brand in Australia specializing in providing high quality coffee making equipment and utensils. After operating on WooCommerce, Alternative Brewing encountered a problem. WooCommerce eCommerce websites require constant maintenance, causing a lot of worry on shopping occasions like Black Friday or Cyber Monday.

Within 4 months of converting to the Shopify Plus platform, Alternative Brewing’s new eCommerce website loaded faster and had faster checkout, helping the brand significantly increase average order value. Shopify Plus platform with an intuitive, user-friendly interface, Alternative Brewing does not need to deal with a lot of complicated code. This allows the Alternative Brewing team to focus on growing their business and make more informed decisions with Shopify’s in-depth reports and analytics.

Website: https://alternativebrewing.com.au/

Industry: FnB

Traffic: 919,295/month

Rank: #3,071 (Australia) & #144,195 (Global)

2. DuradryDuradry

Duradry is a leading personal care brand that offers effective antiperspirant products. Operating on WooCommerce costs Duradry a lot of money when testing many different marketing campaigns. The brand migrated to the Shopify Plus platform to take advantage of many exclusive tools and solutions that help them optimize operations and deploy marketing processes more effectively.

Duradry also leverages Shopify Collabs to partner with popular content creators to drive marketing success, bringing Duradry products to more potential customers. The result was 250 content creators joining Duradry’s community, $50k in sales through Shopify Collabs in less than 7 months.

Website: https://duradry.com/?view=hero-a

Industry: Beauty & Cosmetics

Traffic: 386,080/month

Rank: #119,405 (USA) & #445,775 (Global)

3. AMR Hair & BeautyAMR Hair & Beauty

AMR Hair & Beauty is one of the leading suppliers of hair care and beauty products in Australia. Established in 2004, AMR has quickly grown to become a trusted destination for hair salons and individual consumers.

Although WooCommerce has served AMR Hair & Beauty well for many years, with the rapid growth of the business, the platform began to show its limitations. Among them are limited scalability, difficult order management, poor security, and suboptimal customer support.

After switching to Shopify Plus, AMR Hair & Beauty leveraged the B2B on Shopify solution to build a wholesale store and further customize advanced search features and filtering options. This means AMR Hair & Beauty’s B2B customers can quickly narrow down search results and view products along with prices and offers. As a result, AMR Hair & Beauty increased sales by 200%, average B2B order value by 77%, and conversion rate by 93%.

Website: https://amr.com.au/

Industry: Beauty & Cosmetics

Traffic: 258,448/month

Rank: #8,360 (Australia) & #381,873 (Global)

4. Abode LivingAbode Living

Abode Living was founded in 1991 and since then the brand has become Australia’s leading supplier of luxury bed linen, using the highest quality European fabrics and sewing products in its own factories. I’m in Australia.

With the need to increase online sales in Australia and other markets, and upgrade customer experience. However, the previous platform the company used, WooCommerce, did not offer enough flexibility to customize advanced features. WooCommerce also doesn’t give Abode Living the ability to add international marketplaces to its existing eCommerce system. Switching to Shopify Plus met all of Abode Living’s goals. The brand saw a 15% increase in average order value, faster page load speeds, and faster responses.

Website: https://www.abodeliving.com/

Industry: Home Funishing

Traffic: 16,645/month

Rank: #57,874 (Australia) & #2,352,607 (Global)

Final Words

So, SECOMM has gathered insights from 14 representative brands that courageously stepped out of the “WooCommerce world” to revamp their eCommerce websites with Shopify Plus. These brands prioritize customer experience and streamlined processes, inspiring others to confidently opt for platform migration.

Contact SECOMM or call directly at (+84)28 7108 9908 for advice and implementation of the eCommerce migration process from WooCommerce to Shopify Plus today!

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Top 14+ Brands Migrate from WooCommerce to Shopify Plus Pt2
Top 14+ Brands Migrate from WooCommerce to Shopify Plus Pt2

When it comes to brands that re-platformed from WooCommerce to Shopify Plus, it’s good to read their success stories in sales behind.

In the second part of this series, let’s continue to delve into more brands that chose to migrate their eCommerce platforms from WooCommerce to Shopify Plus, and explore how this decision paved the way for boundless success.

1. HiSmileHiSmile Shopify Plus

HiSmile is a globally renowned brand for teeth whitening products, aiming to help customers achieve a bright, confident smile. Founded in 2014 in Australia, HiSmile quickly gained attention due to its high-quality, easy-to-use, and effective products.

In the early days of its eCommerce operations, HiSmile’s WooCommerce website performed well. However, as HiSmile gained recognition and became more popular, website traffic began to surge, especially during sales events. Page load issues and site crashes cost the HiSmile team a lot of money in repairs and maintenance. Therefore, they decided to seek a more robust and stable solution and chose Shopify Plus.

With the new Shopify Plus website, HiSmile boosted its social media sales strategy and expanded into the global market. To date, HiSmile has attracted over three million social media followers, 5.5 billion social media impressions, and over 1.5 billion views on its social media videos. These numbers demonstrate the brand’s extensive customer reach. Additionally, global sales have significantly increased since the transition.

Website: https://int.hismileteeth.com/

Industry: Beauty & Cosmetics

Traffic: 4.55M/month

Rank: #10,390 (USA) & #33,392 (Global)

2. Muscle NationMuscle Nation Shopify Plus

Muscle Nation is renowned in the fitness and sports fashion industry, established with the goal of providing high-quality products tailored to the needs of fitness enthusiasts. The Muscle Nation team focuses on delivering an optimal customer experience and implements social media sales strategies. In its first year, the brand earned $1 million in revenue. At that time, Muscle Nation only had a basic website with eCommerce integration, which led to performance issues and a decline in sales.

Since transitioning to the Shopify Plus platform, Muscle Nation has leveraged the superior ecosystem of apps and tools offered by Plus to customize customer experiences and specific features. The brand uses Shopify Flow to manage high-risk orders and tag customers, Launchpad to handle product releases and event launches, and Peoplevox for warehouse management.

As a result, Muscle Nation generated over $4 million in revenue on Black Friday 2019 and handled more than 208,000 customers shopping simultaneously without any website issues.

Website: https://musclenation.org/

Industry: Fashion

Traffic: 961,900/month

Rank: #2,676 (Australia) & #137,488 (Global)

3. JunglückJunglück Shopify Plus

Junglück is a renowned cosmetics brand in Germany, known for its natural and environmentally friendly skincare products. Initially, Junglück used WooCommerce to manage its online store. However, with the brand’s rapid growth, WooCommerce began to show limitations, including slow page load speeds, poor website performance, and restricted integration and scalability.

The cosmetics brand decided to switch to the Shopify Plus platform. This transition allowed Junglück to seamlessly integrate with various third-party systems such as CRM and ERP, enhancing operational efficiency. As a result, Junglück increased its revenue sevenfold since implementing the Shopify Plus website, boosted average order value by 22%, and improved conversion rates by 34%.

Website: https://junglueck.de/

Industry: Beauty & Cosmetics

Traffic: 355,059/month

Rank: #12,653 (Germany) & #308,899 (Global)

4. LVLYLVLY Shopify Plus

LVLY is a prominent brand in the gift and fresh flower arrangement industry, known for its sophistication and modern style. Each LVLY product is meticulously designed and delivered promptly to the recipient, perfectly conveying messages of love and care.

Previously, LVLY used the WordPress platform and WooCommerce plugin to build its eCommerce website. The brand encountered many customization limitations, and the basic features gradually failed to support expansion. Particularly during major shopping events, the system became overloaded and couldn’t handle the high traffic volume. LVLY decided to switch to the Shopify Plus platform. The platform migration took less than 90 days without reducing the conversion rate. The scalability of Shopify Plus helped LVLY achieve its biggest Valentine’s Day sales ever in 2023. Personalization options and add-ons, which LVLY could not implement on its previous platform, also played a crucial role in the cross-sell/up-sell strategy during this shopping event.

Website: https://www.lvly.com.au/

Industry: Gifts & Flowers

Traffic: 354,352/month

Rank: #6,734 (Australia) & #334,427 (Global)

5. Mandaue FoamMandaue Foam Shopify Plus

Since its establishment in 1971, Mandaue Foam has become an indispensable name in the furniture industry in the Philippines. After four years of using the standard Shopify version, Mandaue Foam upgraded to Shopify Plus to seek solutions for expansion and customization.

The brand utilized LaunchPad – an exclusive feature of Shopify Plus – to schedule marketing campaigns and automate product price updates and discounts. Because LaunchPad allows tracking the performance of each campaign in real-time, the Mandaue Foam team can understand customer behavior and adjust campaigns accordingly.

Next, with Shopify Flow, Mandaue Foam automated its order management process by creating a workflow where, as soon as an order is placed, one of the 28 physical locations with inventory for that product is notified to process the order. This process ensures order fulfillment speed while eliminating the need for manual order tracking.

The platform switch and the implementation of eCommerce automation have helped Mandaue Foam increase order volume by 200%, total sales by 151% YOY, and customer return rate by 16%.

Website: https://mandauefoam.ph/

Industry: Furniture

Traffic: 486,503/month

Rank: #2,745 (Philippines) & #170,520 (Global)

Final Words

Here are the next 5 brands in the series re-platform from WooCommerce to Shopify Plus. Throughout SECOMM’s process of executing platform conversion projects, whether from WooCommerce or any other eCommerce platform to Shopify Plus, the pivotal factor determining success is a detailed and well-structured conversion plan.

Contact SECOMM or directly call the hotline at (028 7108 9908) to collaborate on devising the optimal plan for the platform migration to Shopify Plus.

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